Increase in lodging tax to help fund tourism promotion in Coos County

    Coos Bay - North Bend Visitor Information Center, Jan. 17, 2019. (SBG)

    COOS COUNTY, Ore. -- For those who promote the Bay Area as a great place to visit, the increase in the lodging tax will help them expand that effort.

    The Visitor and Convention Bureau will soon rake in more money from visitors to the coast who stay in hotels, RV parks, bed & breakfasts, and vacation rentals.

    "This will significantly impact the budget that we have to help promote our area and get more visitors to come and see all the amazing things we have to offer here," says Visitor and Convention Bureau Director Janice Langlinais.

    A $300,000 budget increase for advertising will help the south coast compete with areas that have higher budgets.

    Langlinais hopes to reach Portland and parts of California.

    The lodging tax will go to 9.5 percent with the hotels keeping a portion of the revenue.

    "They keep five percent of that which is five cents on the dollar of what they collect," Langlinais says.

    "Not just Itty Bitty Inn, but every hotel and restaurant - everybody who is serving in hospitality stands to benefit from the boost," says Itty Bitty owner Rik Villarreal.

    The visitor and convention bureau gets 70 percent and the city gets 30 percent.

    The increase is expected to take effect in April.

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